Organisation Religion: Why Today’s Leadership Needs An Element Of Religious Zeal?
Organisation Religion: Why Today’s Leadership Needs An Element Of Religious Zeal? : Instrument Religion was successful for ancient rulers and today's leaders. Religion today exist in form of #Nationalism #AntiCorruption #Secularism #Veganism. My attempt in same direction......... Continue Reading
My Story
My Story : Digital Business Leader & Transformation Specialist | Intrapreneur | Generalist | Maverick Continue Reading
Omni Channel retail: eTailing & Travel Commerce Conference IAMAI 2015
Omni Channel retail: eTailing & Travel Commerce Conference IAMAI 2015 : The modern consumer is Channel-Agnostic: Between Online and Offline channel experiences, it is the seamless experience customers really want. Being OMNI focused! – What are the dynamics of running the online and offline model simultaneously? What are the challenges and synergies? – What is the best way for an offline venture to go online: through acquisitions, joint ventures/partnerships with online retail players or doing it on their own? – How can the retail players ensure Continue Reading
Food Online Ordering India
Food Online Ordering India : (2015)Today Food Online Ordering mix in India stands as follows Continue Reading
Shaadi is not just Simply Marry or getting a Jeevan Sathi: Vivah Pandit “Your Vivah Manager”
Shaadi is not just Simply Marry or getting a Jeevan Sathi: Vivah Pandit “Your Vivah Manager” : India is a country of diversity with various religions, caste, culture and regions. India is also land of many festivals and it is not a surprise that marriages in India are also celebrates as a Festival. Marriage is most memorable event for everyone across world but Indians do it in a style. Every religion, culture, caste and regions of India has their own style, rituals, customs or tradition for this auspicious occasion. It takes years Continue Reading
Business idea to empower farmers: Krishi Haat
Business idea to empower farmers: Krishi Haat : India is an agrarian economy. Yet the condition of Indian farmers is not pleasant. Every now and then the pitiable condition of farmers comes into picture. The major problems of farmers like lack of finance, inability of sale of their produce, destruction of crops, etc make them very insecure. Krishi Haat aims at improving the present condition of farmers by taking away all their worries and helping them to concentrate only on cultivation. Continue Reading

Rajya Sabha was a better reality show than Bigg Boss: Lokpal Bill

Posted on by — Leave a reply

What is a Reality Show? A show that features talent culled from the ranks of ordinary or extra ordinary people, not professionally trained actors. A show full of drama, comedy, fighting and many times scripted. Many reality show producers encourage participants to play to the cameras as characters or use private taped conversations, called confessionals, as a form of narration. What happened is Rajya Sabha yesterday 29th December 2011 was somewhat similar, there was drama, full of comedy, some Continue Reading

Making CityVille more aspirational and engaging as users move up the levels: Zynga Assignment

Posted on by — Leave a reply

A lot of games lack aspiration as users move up the levels. How would you evolve/ change the present elder game for making it more aspirational and engaging in a game like CityVille/ FishVille?   As we move the levels games go slow(Gaining of exp. takes a lots of time) and becomes boring (Doing the same thing again and again). The gamers lose aspiration because even after reaching higher level the player doesn’t get enough Continue Reading

How do you measure Retention of users in a Game Farmville: Zynga Assignment

Posted on by — Leave a reply

How do you measure retention of users in a game like Farmville? Justify. Just adding a game to your page does not make you active user. Instead user needs to come and play around with the application. Taking an example of Farmville here: Farmville requires various engagement activities from users like adding/visiting neighbors, decorating, collecting etc. But out of all most important is harvesting (Game revolves around). Harvesting a crop is more important then Planting, therefore Continue Reading

How would you come up with an optimal crop harvest time for a new crop in FarmVille: Zynga Assignment

Posted on by — Leave a reply

How would you come up with an optimal crop harvest time for a new crop in FarmVille? What will your decision be based on? How would you test it and verify the results? And what would be the roll out plan for this crop? In harvesting of Crop number of parameters that are involved are: Seed Cost (Can be dependent on user level to control his buying power) Selling Cost Experience Gained Profit earned = Continue Reading

How would you increase the monetization of CityVille: Zynga Assignment

Posted on by — Leave a reply

How would you increase the monetization of Zynga CityVille (over and above the current features) by 10-15%? Detail out 3 possible ideas. I think monetization completely depends on engagement and user acceptance to a feature. I believe future of monetization is advertising because Social Games have huge user bases so brands need to be there. Customized and controlled Brand Experience Cost Per Engagement and in-Game branding I can not think of a better place to advertise or Continue Reading

My idea “Online Kirana Store” popped in his mind: Aaramshop.com

Posted on by — Leave a reply

Being a regular reader of iamwire I read an article on Mr. Vijay Singh, CEO from Aaramshop.com and came to know about his website called Aaramshop.com. Aramshop is a website that operates in National Capital Region of India and offers FMCG and CPG goods. AaramShop is a platform for independent neighbourhood retailers (Kirana stores), where these unorganized retailers can connect with their local consumers and sell out products to their brand desire. Continue Reading