Innovation and entrepreneurship – Presentation by Venkatesh Sarvasiddhi
Misconceptions about Innovation
Innovation often confused with invention
Innovation – Examples
Non-technological Innovations
Innovation – Major and Incremental
Presentation on ENTREPRENEURSHIP by Venkatesh Sarvasiddhi, Head-Direct Marketing, HCL Technologies. What is Entrepreneurship? Who are Entrepreneurs? Traits of Entrepreneurs The Creative Process The difference between invention and innovation Elements in the Innovation Process Enterpreneurship View more presentations from Mayank Singh
Becoming an entrepreneur and developing a new venture is the initial and most integral step to offering a product or service.
Debt Financing:- Asset Based Financing Interest bearing Instrument Short or Long Term Retain Ownership Equity Financing:- Ownership Based Profit Share and Asset Disposal
Precursor to Business Plan submission and inviting venture capital Imperatives include – Ownership Liability of Owners Cost of Starting Business Continuity of Business Transferability of Interest Capital Requirements Management Control Profit and Loss Distribution Attractiveness of Raising Capital
Customers – who, where located, how much buy, from whom and why Promotion strategies and their effectiveness Pricing Strategies Market attitude towards competitive products Distribution Channels Competitors – who, where located, strengths / weaknesses vis-à-vis ours Production Capabilities
