Understanding content sharing objectives: Social Media

Objective and Goals with Social Media: Communicating an Idea, thought or message Mass Reach Collecting relevant information, feedback and reviews Creating a buzz around an activity Development as a trusted source of first hand information Transparency and quality news item Creating an engagement platform for audience Option to share news stories, items, videos and pictures with friends Gather user generated content around specific events Important is reaching the Audience But question is where is the audience? Continue Reading

Why using facebook makes sense for your online presence

What is Social Networking? Typically a social network is a service that allows you to keep track of your friends, family, and business relationship. Social networking, also referred to as social media, encompasses many Internet-based tools that make it easier for people to listen, interact, engage and collaborate with each other. Social networking websites function like an online community of Internet users. Depending on the website in question, many of these online community members share Continue Reading